Marketing & SEO · Ranked by price to features
9 Best Link in Bio Tools of 2026
By the Rankozo research desk · Updated November 10, 2026 · Next review December 25, 2026
Linktree is the best link in bio tool for most creators and small brands in 2026, with a free plan and Starter at $7 per month billed annually; Milkshake suits budget creators who want an unbranded page for $2.99 per month; Carrd is the cheapest paid option at $9 per year.
- Tools ranked
- 9
- With free plan
- 6
- Cheapest paid plan
- Carrd, $0.75
- per month, billed as $9 per year
Comparison table
| Tool | |||||
|---|---|---|---|---|---|
| Linktree | 01 | 8.8 | 8.6 | $7per month | Yes |
| Milkshake | 02 | 8.6 | 9.2 | $2.99per month | Yes |
| Carrd | 03 | 8.5 | 9.4 | $0.75per month, billed as $9 per year | Yes |
| Stan | 04 | 8.5 | 7.8 | $29per month | No |
| Campsite.bio | 05 | 8.4 | 8.6 | $7per month | Yes |
| solo.to | 06 | 8.3 | 9.0 | $1per month | Yes |
| Komi | 07 | 8.1 | 8.0 | $16per month | Yes |
| Later Link in Bio | 08 | 7.8 | 7.0 | $18.75per month | No |
| Shorby | 09 | 7.4 | 7.0 | $12per month | No |
Click a column to sort. Prices are the cheapest paid plan quoted from each vendor's US pricing page; "Check price" means the US price check is pending.
How this ranking works
One method for every tool. We compared documented features and published prices; we did not run hands-on tests. Value carries the most weight.
Full methodThis list is for creators and small brands choosing the page behind the single link on Instagram, TikTok or YouTube. We compared documented features and published prices, with attention to three things: what the free plan includes, what the first paid tier adds, and what each tool charges when you sell. Tools are ranked by value first, then features, then ease of use. Prices are in USD as shown on each vendor's page on the check date.
The verdict
Linktree leads because its free plan is complete enough to use for good and its paid tiers are clearly priced, with 0% selling fees advertised from Pro. Milkshake is the cheapest route to a branded-free page, and Carrd is the cheapest paid plan overall at $9 a year, with custom domains from $19. Creators whose bio link is mainly a shop should look at Stan, which charges a flat $29 a month with 0% transaction fees. Campsite.bio and solo.to are low cost link pages, Komi adds brand deals for influencers, Later fits teams already using its scheduler, and Shorby suits marketers who want messenger buttons.
- 01Top value
Linktree
8.8/10The most widely used link in bio page, with a free plan and paid tiers that add design control, selling and analytics.
Price
$7per month
Free plan; Starter $7 per month billed annually or $9 monthly; Pro $14 billed annually or $17 monthly; Premium $30 billed annually or $35 monthly
“$7 Billed annually, or $9 monthly” Quoted from the pricing page, November 10, 2026.
- Free plan
- Yes
- Free trial
- 7 days
- Value (40%)
- 8.6
- Features (35%)
- 8.8
- Ease of use (25%)
- 9.2
Best forCreators and small brands that want a free page now and a clear upgrade path later.
Linktree ranks first because its free plan is usable on its own and each paid step adds something specific. The free tier covers unlimited basic links plus email and phone sign-ups. Starter costs $7 per month billed annually, or $9 monthly, and adds a personalized page, unlimited featured links and basic analytics. Pro, at $14 billed annually or $17 monthly, is the tier most sellers will want: it removes Linktree branding, adds custom designs and mailing list integrations, and the pricing page says you sell and earn with 0% fees. Premium at $30 adds link routing, all-time analytics, data export and social scheduling. Linktree's FAQ lists a payout charge of USD $0.25, and a footnote says transaction and processing fees may apply, so check the fee terms for your plan before selling on Free or Starter. We compared documented features and published prices; we did not run test stores.
- ✓The free plan includes unlimited links and audience sign-ups
- ✓Pro advertises selling with 0% fees
- ✓Monthly and annual prices are printed side by side
- ✕Removing Linktree branding needs Pro at $14 per month billed annually
- ✕The pricing page warns transaction and processing fees may apply
- ✕All-time analytics and data export sit on the $30 Premium tier
- Free plan:
- Yes, unlimited basic links
- Cheapest paid plan:
- Starter, $7 per month billed annually
- 0% selling fees:
- From Pro, $14 per month billed annually
- Free trial:
- 7 days on Pro and Premium
- Payout fee:
- USD $0.25 per payout
Bottom line: Linktree is the safest default for most creators and small brands. Start free, and move to Pro only when you begin selling or need to drop the branding.
- 02
Milkshake
8.6/10A mobile-first website builder that turns a link in bio into swipeable cards, with low cost paid tiers.
Price
$2.99per month
Free plan; Lite $2.99 per month billed monthly; Pro $5.00 per month billed yearly at $59.99 or $6.99 monthly; Pro+ $8.33 per month billed yearly at $99.99
“Lite Make your site completely yours US$ 2.99 /mo Billed monthly” Quoted from the pricing page, November 10, 2026.
- Free plan
- Yes
- Value (40%)
- 9.2
- Features (35%)
- 7.6
- Ease of use (25%)
- 9.0
Best forCreators on a tight budget who build and edit their page on a phone.
Milkshake takes second place on value. Its free plan includes unlimited links and cards, professional templates, color and font controls, social icons, QR code sharing and free hosting, and it can already sell digital files through Stripe. Lite costs $2.99 per month and removes the Milkshake branding, which is the cheapest way on this list to get an unbranded page. Pro costs $5.00 per month billed yearly at $59.99, or $6.99 monthly, and adds a contact form card, a mailing list that syncs to Google Sheets or Mailchimp, a Meta pixel, SEO fields, a campaign builder and 365 days of analytics. Pro+ at $99.99 per year adds a custom domain and Google Analytics. The pricing page says paid tiers bring lower and then the lowest fees when you sell, but it does not list the percentages, so check before you price products. We compared documented features and published prices.
- ✓Lite removes branding for $2.99 a month
- ✓Free plan can already sell digital files through Stripe
- ✓Free hosting with no credit card needed to start
- ✕Selling fees are described as lower or lowest by tier, not as published percentages
- ✕Custom domains need Pro+ at $8.33 per month billed yearly
- ✕Free analytics cover only 30 days
- Free plan:
- Yes, unlimited links and cards
- Cheapest paid plan:
- Lite, $2.99 per month
- Custom domain:
- Pro+, $99.99 per year
- Free analytics history:
- 30 days
- Selling:
- Digital files through Stripe
Bottom line: Milkshake is the cheapest way to an unbranded, good looking page. Sellers should confirm the fee percentage for their tier first.
- 03
Carrd
8.5/10A one-page site builder that many creators use as a link in bio, priced per year instead of per month.
Price
$0.75per month, billed as $9 per year
Free account; Pro Lite $9 per year for 3 sites; Pro Standard with custom domains $19 per year
“Pro Lite $ 9 / year 3 Sites” Quoted from the pricing page, November 10, 2026.
- Free plan
- Yes
- Value (40%)
- 9.4
- Features (35%)
- 8.0
- Ease of use (25%)
- 7.6
Best forBudget-minded creators who want a custom one-page site on their own domain.
Carrd is a one-page website builder rather than a dedicated link in bio app, but it wins on price. A free account lets you build and publish with Carrd branding. Pro Lite costs $9 per year for three sites and removes branding, adds premium templates, higher quality and larger images, video uploads and unlimited elements. Pro Standard at $19 per year adds custom domains with SSL, forms that connect to more than 20 email services including Mailchimp, Kit, beehiiv and Klaviyo, embeds and widgets from Stripe, PayPal, Gumroad and Typeform, and analytics. That makes Carrd the cheapest way on this list to put a bio page on your own domain. There is no native storefront, so sales go through embedded payment widgets, and pricing is yearly only. The editor gives more layout freedom than button-list tools, which also means more setup time. We compared documented features and published prices.
- ✓Pro Lite at $9 a year is the lowest paid price on this list
- ✓Custom domain from $19 a year
- ✓Far more layout control than a stack of buttons
- ✕Paid plans bill yearly only, no monthly option
- ✕No built-in storefront; selling runs through embedded Stripe, PayPal or Gumroad
- ✕A blank canvas takes longer to set up than a template link page
- Free plan:
- Yes
- Cheapest paid plan:
- Pro Lite, $9 per year
- Custom domain:
- Pro Standard, $19 per year
- Billing:
- Yearly
- Video uploads:
- Up to 64MB on Pro
Bottom line: Carrd is the cheapest paid option and the best one for your own domain. Choose it if you are happy to design a page yourself.
- 04
Stan
8.5/10A creator storefront in the link in bio that sells courses, digital products, bookings and memberships.
Price
$29per month
No free plan; Creator $29 per month or $300 per year; Creator Pro $99 per month or $948 per year; 14-day free trial
“Plans start at $29/month (Creator) and go up to $99/month (Creator Pro).” Quoted from the pricing page, November 10, 2026.
- Free plan
- No
- Free trial
- 14 days
- Value (40%)
- 7.8
- Features (35%)
- 9.2
- Ease of use (25%)
- 8.6
Best forCoaches and creators whose main goal is selling products and calls from their bio link.
Stan is built for selling first and linking second, which is why it scores highest on features but lower on value. The Creator plan costs $29 per month or $300 per year and includes a mobile and desktop storefront, calendar booking, an unlimited course builder, recurring subscriptions, lead magnets, community features and Stan AutoDM for Instagram replies. Creator Pro at $99 per month or $948 per year adds discount codes, limited-quantity offers, upsells and order bumps, Afterpay and Klarna through Stan Payments, affiliate management, email broadcasts and flows, and pixel tracking for Meta, Google, Pinterest and TikTok. Stan states that both plans charge 0% transaction fees. The trade-off is the fixed cost: there is no free plan, so a creator with few sales pays $29 a month regardless. For anyone already selling a course or coaching, the flat price can beat percentage fees. We compared documented features and published prices.
- ✓Stan says both plans carry 0% transaction fees
- ✓Course builder, bookings and community are included from $29
- ✓Annual Creator billing saves $48 a year
- ✕No free plan, only a 14-day trial
- ✕Email broadcasts, flows and pixel tracking need the $99 Creator Pro plan
- ✕Costs more than every pure link page on this list
- Free plan:
- No, 14-day trial
- Creator plan:
- $29 per month or $300 per year
- Creator Pro:
- $99 per month or $948 per year
- Transaction fees:
- 0% on both plans, per Stan
- Instagram automation:
- Stan AutoDM on Creator
Bottom line: Stan is the strongest pick for creators who sell. If you only need links, a free tool elsewhere on this list is enough.
- 05
Campsite.bio
8.4/10A link in bio service with a free plan, a low priced Pro tier and organization plans for teams.
Price
$7per month
Free plan; Pro $7 per month; Pro+ $24 per month; Org Pro $14 and Org Pro+ $29 per month; 10-day trial; 16% off yearly
“Pro $7 USD per month” Quoted from the pricing page, November 10, 2026.
- Free plan
- Yes
- Free trial
- 10 days
- Value (40%)
- 8.6
- Features (35%)
- 8.0
- Ease of use (25%)
- 8.6
Best forSmall brands and agencies that manage several bio pages and want a cheap custom domain.
Campsite.bio is a focused link page with a generous free plan and a cheap Pro tier. Free covers unlimited links and customization options to match your brand. Pro at $7 per month adds more link types, multiple profiles from one account, in-depth analytics on views, clicks, referrers and location, opt-in forms, forms, tracking pixels and your own domain. Pro+ at $24 per month includes six profiles, four collaborators, lifetime analytics and CSV export. Agencies can choose Org Pro at $14 or Org Pro+ at $29 per month, with members at $6.00 each. Extra profiles cost $1.50 a month on any plan, and yearly billing saves 16%. Every paid plan has a 10-day trial. The pricing page does not describe a built-in checkout, so creators who sell will need an external store. For brands managing several handles, the per-profile pricing is the cheapest structure here. We compared documented features and published prices.
- ✓Custom domain and pixels for $7 a month
- ✓Extra profiles cost $1.50 a month each
- ✓Discount for non-profits
- ✕No built-in product checkout documented on the pricing page
- ✕Analytics are a paid feature
- ✕Organization members cost $6.00 a month each
- Free plan:
- Yes, unlimited links
- Cheapest paid plan:
- Pro, $7 per month
- Free trial:
- 10 days
- Extra profile:
- $1.50 per month
- Yearly discount:
- 16%
Bottom line: Campsite.bio gives the most for $7 among pure link pages. It suits brands with several profiles more than solo sellers.
- 06
solo.to
8.3/10A simple link in bio page with a free tier and annual plans that start at $1 a month.
Price
$1per month
Free plan with up to 25 links; Personal $1 per month paid annually; Entrepreneur $5 per month paid annually or $6 monthly; Professional $10 paid annually or $15 monthly
“Personal $1/mo paid annually Annual only” Quoted from the pricing page, November 10, 2026.
- Free plan
- Yes
- Value (40%)
- 9.0
- Features (35%)
- 7.0
- Ease of use (25%)
- 8.8
Best forIndividuals who want a tidy page with a tip jar for almost nothing.
solo.to keeps things simple and cheap. The free Beginner plan allows up to 25 custom links, link icons, a profile picture, 30 days of page view analytics and two-factor authentication. Personal costs $1 per month, billed annually only, and raises the limit to 50 links while adding section titles, text blocks, a custom tip jar, highlighted links and a background image. Entrepreneur at $5 per month paid annually, or $6 monthly, adds a second page, embeds, custom link images, scheduled links, background video and 12 months of analytics. Professional at $10 paid annually, or $15 monthly, adds five pages, contact capture through Mailchimp, Make or Zapier, custom domains, Meta and TikTok pixels, collaborator access and optional branding removal. There is no storefront beyond the tip jar, and the more useful marketing features sit on the top tier. We compared documented features and published prices.
- ✓Personal costs $1 a month on annual billing
- ✓Tip jar from the cheapest paid tier
- ✓Two-factor authentication on the free plan
- ✕Free plan caps pages at 25 links
- ✕Custom domains and branding removal need the $10 Professional plan
- ✕No product checkout beyond tips
- Free plan:
- Yes, up to 25 links
- Cheapest paid plan:
- Personal, $1 per month paid annually
- Custom domain:
- Professional, $10 per month paid annually
- Tips:
- Custom tip jar from Personal
- Analytics history:
- 30 days free, up to 24 months on Professional
Bottom line: solo.to is a cheap, tidy option for individuals. Brands that need a custom domain will find better value at Campsite.bio or Carrd.
- 07
Komi
8.1/10A creator mini-site with brand deal access on the free plan and digital product sales on Pro.
Price
$16per month
Free Starter plan; Pro $16 per month billed annually or $20 monthly
“Pro For creators wanting to build and grow a digital products business. $ 16 20 / per month” Quoted from the pricing page, November 10, 2026.
- Free plan
- Yes
- Value (40%)
- 8.0
- Features (35%)
- 8.0
- Ease of use (25%)
- 8.4
Best forInfluencers who want brand deals and a mini-site, and later sell digital products.
Komi pitches itself as a mini-site rather than a list of links, and its free Starter plan is broad. It includes a custom mini-site, unlimited content and affiliate links, access to brand deals, unlimited fan contact capture and performance analytics, plus content blocks for events, video, audio and tipping. Pro costs $16 per month billed annually, or $20 monthly, and adds 0% fees on digital product sales, unlimited email campaigns, a Meta Pixel integration, branding removal and a custom domain. Komi's FAQ says there is no limit on profiles or team members and that support is handled in house. The weak spot for sellers is that the pricing page does not say what fee applies to product sales on the free plan, so ask before you launch a product there. For influencers who earn mainly from sponsorships, the free plan's brand deal access is a real reason to choose it. We compared documented features and published prices.
- ✓Brand deal access is included free
- ✓Unlimited profiles and team members, per the FAQ
- ✓Pro removes fees on digital product sales
- ✕The pricing page does not state the fee on free plan sales
- ✕Custom domains require Pro
- ✕Fewer published plan details than Linktree or Stan
- Free plan:
- Yes, Starter
- Paid plan:
- Pro, $16 per month billed annually or $20 monthly
- Selling fee on Pro:
- 0% on digital product sales
- Profiles:
- No limit, per Komi FAQ
- Annual discount:
- 20%
Bottom line: Komi suits influencers who earn from brand deals. Move to Pro once you sell digital products to avoid sales fees.
- 08
Later Link in Bio
7.8/10A link in bio page that mirrors your Instagram grid, bundled with Later's social media scheduling plans.
Price
$18.75per month
Included in Later Social plans; Starter $18.75 per month billed yearly; Growth $37.50; Scale $82.50; 14-day free trial
“Starter For casual scheduling $ 18.75 USD/month* Billed yearly” Quoted from the pricing page, November 10, 2026.
- Free plan
- No
- Free trial
- 14 days
- Value (40%)
- 7.0
- Features (35%)
- 8.4
- Ease of use (25%)
- 8.4
Best forBrands and social media managers who already schedule posts and want a clickable grid.
Later Link in Bio is part of Later's social media management plans, so it makes sense mainly for people who also schedule posts. The link page mirrors your Instagram grid so each post becomes clickable, and it also works on TikTok and Snap profiles. You can add custom buttons, featured media, scrollable banners and linked posts, set backgrounds and colors, and track sales with custom affiliate links. The pricing page lists Link in Bio on every plan, with Link in Bio analytics up to one year on Starter and Growth, two years on Scale, and page views by location on all three. Starter costs $18.75 per month billed yearly and includes eight profiles, one user and up to 30 posts per profile. Growth is $37.50 and Scale $82.50 billed yearly. Value scores low only because you pay for a scheduler; as an add-on to one, the bio page is well built. We compared documented features and published prices.
- ✓Turns each grid post into a clickable link
- ✓Comes with a full social scheduling tool
- ✓Link in Bio analytics up to 1 year on Starter
- ✕The most expensive entry on this list for a link page alone
- ✕Starter is limited to 1 user
- ✕No checkout for selling your own products
- Starting price:
- $18.75 per month billed yearly
- Free trial:
- 14 days
- Profiles on Starter:
- 8, one social set
- Link in Bio analytics:
- Up to 1 year on Starter and Growth
- Yearly discount:
- 25%
Bottom line: Later Link in Bio is the right choice if you already plan to pay for Later's scheduler. On its own, it costs more than the free tools here.
- 09
Shorby
7.4/10A paid link in bio and smart link tool with messenger buttons, dynamic feeds and multi-project agency plans.
Price
$12per month
No free plan listed; Rocket $12 per month billed annually or $15 monthly; Pro $24 billed annually or $29 monthly; Agency $82 billed annually or $99 monthly
“$15$12/mo billed annually with $36 discount” Quoted from the pricing page, November 10, 2026.
- Free plan
- No
- Value (40%)
- 7.0
- Features (35%)
- 7.4
- Ease of use (25%)
- 8.0
Best forMarketers who want messenger buttons and per-project custom domains.
Shorby sits at the bottom of the ranking mainly on value. It has no free plan on its pricing page, and the Rocket plan costs $12 per month billed annually, or $15 monthly, for 5 pages. Pro at $24 billed annually, or $29 monthly, raises that to 50 pages, and Agency at $82 billed annually, or $99 monthly, offers 250 pages with projects and teams. All plans list direct messenger buttons, up to 5 dynamic feeds per page, click insights, Google Analytics support, a custom domain per project and Shor Rewards. Messenger buttons are useful for businesses that take orders or bookings through chat apps. The page notes that prices are in USD and that all sales are final, so use the shortest billing term until you know it fits. Compared with Campsite.bio at $7 or Linktree's free plan, Shorby costs more for similar link page basics. We compared documented features and published prices.
- ✓Messenger buttons are built in
- ✓Annual billing saves up to 22%
- ✓Agency plan scales to 250 pages
- ✕No free plan on the pricing page
- ✕Entry plan covers 5 pages
- ✕The pricing page says all sales are final
- Free plan:
- No
- Cheapest paid plan:
- Rocket, $12 per month billed annually
- Pages:
- 5 on Rocket, 50 on Pro, 250 on Agency
- Annual saving:
- Up to 22%
- Refunds:
- All sales final, per pricing page
Bottom line: Shorby suits marketers who need chat buttons across several projects. Most solo creators will get more for less elsewhere on this list.
What to check before you pay
Start with what the free plan really covers
Linktree, Campsite.bio and Milkshake offer unlimited links for free, while solo.to caps its free page at 25 links. Free plans usually keep the vendor's branding: Linktree removes it on Pro, Milkshake on Lite at $2.99 a month, and Carrd on Pro Lite at $9 a year.
Compare selling fees, not just plan prices
If you sell from your bio page, fees can cost more than the plan. Stan says both of its plans charge 0% transaction fees, Linktree advertises 0% fees from Pro, and Komi charges 0% on digital product sales on Pro. Milkshake describes lower fees on paid tiers without publishing the rates, so ask before you price products.
Decide if you need your own domain
A custom domain makes the page look like your brand. It costs $19 a year on Carrd Pro Standard, $7 a month on Campsite.bio Pro, $99.99 a year on Milkshake Pro+, and $10 a month on solo.to Professional paid annually.
Check annual against monthly billing
Most tools discount yearly plans. Linktree Starter is $7 billed annually against $9 monthly, Later saves 25% on yearly billing, and Campsite.bio saves 16%. solo.to Personal and all Carrd plans are sold only by the year.
FAQ
What is the best free link in bio tool?
Linktree's free plan includes unlimited basic links and email and phone sign-ups. Campsite.bio and Milkshake also offer unlimited links for free, and Milkshake's free plan can sell digital files through Stripe.
What is the cheapest paid link in bio tool?
Carrd Pro Lite costs $9 per year for three sites. solo.to Personal costs $1 per month on annual billing, and Milkshake Lite costs $2.99 per month billed monthly.
Which link in bio tools charge no fees on sales?
Stan says its Creator and Creator Pro plans have 0% transaction fees. Linktree advertises selling with 0% fees on Pro, from $14 per month billed annually, and Komi charges 0% on digital product sales on Pro, from $16 per month billed annually.
How much does Linktree cost?
Linktree has a free plan. Starter costs $7 per month billed annually or $9 monthly, Pro $14 or $17, and Premium $30 or $35. Team plans start at $49 per month.
Can I use my own domain for a link in bio page?
Yes, on several tools. Carrd includes custom domains from $19 per year, Campsite.bio from $7 per month on Pro, solo.to on Professional, Milkshake on Pro+ and Komi on Pro.
Questions or corrections: editorial@rankozo.comSee our disclosure. Prices change; confirm on the vendor page before buying.
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