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Price index · Original Rankozo data

Marketing & SEO price index

Across the 19 tools in our Marketing & SEO rankings, the median starting price of a paid plan is $19 a month, 58% offer a permanent free plan, and the cheapest paid tier is Brevo at $9 per month.

Median starting price
$19
per month, 15 verified prices
Share with a free plan
58%
of 19 tools
Cheapest paid tier
$9
Brevo, per month
Lists in this index
2
updated November 4, 2026

Starting prices, lowest to highest

  • Brevo$9
  • Constant Contact$10.2
  • Omnisend$11.2
  • MailerLite$12
  • AWeber$12.49
  • Mailchimp$13
  • ActiveCampaign$15
  • GetResponse$19
  • Klaviyo$20
  • Screaming Frog SEO Spider$23.25
  • Ahrefs$29
  • Kit$33
  • Raven Tools$39
  • Moz Pro$49
  • Semrush$117.33

Cheapest paid plan in US dollars per month as published; units differ (per user, per site, per plan), so read the table before comparing.

Every tool in the index

ToolRankingFromFree planPrice as publishedChecked
BrevoNo. 1 in Best Email Marketing Software$9YesFree plan; Starter from $9 per month, Standard from $18 per month, Professional from $499 per monthNovember 4, 2026
Constant ContactNo. 10 in Best Email Marketing Software$10.2NoLite from $10.20 per month billed annually; Standard from $29.75; Premium from $68November 4, 2026
OmnisendNo. 4 in Best Email Marketing Software$11.2YesFree plan up to 250 contacts; Standard $11.20 per month for the first 3 months (30% off), billed monthlyNovember 4, 2026
MailerLiteNo. 2 in Best Email Marketing Software$12YesFree plan up to 250 subscribers; Comfort from $12 per month, Power from $25 per monthNovember 4, 2026
AWeberNo. 9 in Best Email Marketing Software$12.49NoLite from $12.49 per month billed annually; Plus from $19.99 per month billed annually; 14-day trialNovember 4, 2026
MailchimpNo. 6 in Best Email Marketing Software$13YesFree plan up to 250 contacts; Essentials $13 per month for the first 12 monthsNovember 4, 2026
ActiveCampaignNo. 5 in Best Email Marketing Software$15NoStarter from $15 per month billed yearly for 1,000 contacts; Plus from $49, Pro from $79, Enterprise from $145November 4, 2026
GetResponseNo. 7 in Best Email Marketing Software$19NoPaid from $19 per month for 1,000 subscribers billed monthly; 18% off on 12-month plans; 14-day free trialNovember 4, 2026
KlaviyoNo. 8 in Best Email Marketing Software$20YesFree plan up to 250 active profiles; paid email plans from $20 per monthNovember 4, 2026
Screaming Frog SEO SpiderNo. 7 in Best SEO Tools$23.25YesFree version up to 500 URLs; paid licence $279 per user per yearNovember 4, 2026
AhrefsNo. 2 in Best SEO Tools$29YesAhrefs Free for site owners; Starter $29 per month; Lite $129, Standard $249, Advanced $449 per monthNovember 4, 2026
KitNo. 3 in Best Email Marketing Software$33YesFree plan up to 10,000 subscribers; Creator from $33 per month billed yearlyNovember 4, 2026
Raven ToolsNo. 8 in Best SEO Tools$39NoSmall Biz from $39 per month billed yearly ($468 prepaid) or $49 monthly; 7-day free trialNovember 4, 2026
Moz ProNo. 6 in Best SEO Tools$49NoStarter $49 per month for one website; Standard from $79 per month billed yearly ($99 monthly)November 4, 2026
SemrushNo. 4 in Best SEO Tools$117.33YesFree account with 10 reports a day; SEO plan from $117.33 per month billed annually ($139 monthly); 7-day free trialNovember 4, 2026
Rank MathNo. 1 in Best SEO ToolsPendingYesFree plugin; PRO billed annually (USD check pending)US check pending
SE RankingNo. 3 in Best SEO ToolsPendingNoSee vendor pricing (USD check pending); 14-day free trialUS check pending
MangoolsNo. 5 in Best SEO ToolsPendingYesSee vendor pricing (USD check pending)US check pending
SurferNo. 9 in Best SEO ToolsPendingNoSee vendor pricing (USD check pending)US check pending

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How this index is built

The index covers every tool in our Marketing & SEO rankings. For each one we copy the price of the cheapest paid plan, word for word, from the vendor's pricing page as shown to US visitors, and record the date. The median uses only verified prices above zero. The free plan share counts permanent free plans, not trials.

Vendors price in different units, so a $10 per user plan and a $10 per account plan are not the same deal. Use the table to compare like with like. Questions or corrections: editorial@rankozo.com.