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Original data

The price index

What software actually costs to start, by category. Each index is built from the prices we quote word for word on vendor pricing pages, in US dollars, with the date we checked them. Only verified prices count toward the median.

CategoryMedian starting priceWith a free planCheapest paid tierTools tracked
AI tools$12 /mo71%Midjourney $8per month17 (15 priced)
Marketing & SEO$19 /mo58%Brevo $9per month19 (15 priced)
Finance & accounting$9.04 /mo42%PocketGuard $6.25per month, billed yearly19 (16 priced)
HR & work$9 /mo33%Clockify $3.99per seat per month18 (16 priced)
Developer tools$2.95 /mo39%IONOS $1per month18 (17 priced)
Ecommerce$29 /mo44%Big Cartel $15per month9 (5 priced)
Education$60.5 /mo20%Skool $9per month10 (10 priced)

Last rebuilt November 4, 2026. Starting price means the cheapest paid plan, per user where the vendor prices per user. See how we build the index.