Free plans only

9 Best Free Heatmap Tools of 2026

By the Rankozo research desk · Updated November 10, 2026

9 of the 10 tools in our best heatmap tools ranking offer a permanent free plan. Microsoft Clarity scores highest among them at 9.1 out of 10.

01
Microsoft Clarity
Marketers and site owners who want heatmaps and recordings on any amount of traffic without a budget.
Free forever with no limits on traffic; no paid plan
Full entry, No. 1 overall
Paid from
Free
Score 9.1
02
Hotjar (Contentsquare)
Marketing and UX teams that want polished heatmaps, replays and feedback in one account with room to scale.
Free for 200k monthly sessions; Growth from $39 per month billed annually ($49 list) for 7k sessions
Full entry, No. 2 overall
Paid from
$39
Score 8.8
03
PostHog
Product and engineering teams that want replays next to analytics, flags and A/B tests in one tool.
Free every month for 5K recordings and 1M analytics events; usage-based billing after that with no minimum spend
Full entry, No. 3 overall
Paid from
Free
Score 8.7
04
Inspectlet
Small teams that want a large free replay allowance and A/B testing in the same tool.
Free plan with 5,000 session replays a month; Micro from $39 per month, 15% off billed annually
Full entry, No. 4 overall
Paid from
$39
Score 8.3
05
Mouseflow
CRO specialists who want friction scoring and form analytics with clear session tiers.
See vendor pricing (USD check pending); free plan with 500 sessions
Full entry, No. 5 overall
Paid from
Free plan
Score 8.3
06
Plerdy
Small ecommerce and content sites that want heatmaps plus SEO and conversion extras on a tight budget.
Free plan; Startup from $21 per month billed annually ($32 monthly)
Full entry, No. 6 overall
Paid from
$21
Score 8.3
07
Fullstory
Product and analytics teams that need deep behavioral data and are fine with quote-based pricing.
See vendor pricing (USD check pending); FullstoryFree plan with 30,000 sessions a month, paid plans by quote
Full entry, No. 7 overall
Paid from
Free plan
Score 8.2
08
Zoho PageSense
Teams already on Zoho apps who want heatmaps and testing priced by monthly tracked users.
See vendor pricing (USD check pending); Forever Free plan up to 5,000 monthly tracked users
Full entry, No. 9 overall
Paid from
Free plan
Score 7.9
09
Crazy Egg
Marketers who want quick heatmap snapshots on a few key pages.
Free plan with instant heatmaps; Starter $29 per month billed annually for 5,000 pageviews and 50 recordings
Full entry, No. 10 overall
Paid from
$29
Score 7.5